Hotel to illuminate a five-day countdown on its exterior leading up to the hotel’s opening.

SAN FRANCISCO, CA — On Monday, May 24, Hilton San Francisco Union Square Hotel, the largest hotel in San Francisco and on the West Coast, will reopen its doors and welcome back guests for the first time in over a year. Throughout the pandemic, the 46-tower property has displayed an illuminated heart and “S.F” to honor the city and serve as a sign of hope and solidarity for the San Francisco community. In celebration of the hotel’s reopening, the hotel will launch a five-day countdown illuminated on the hotel’s exterior as it gets ready to reopen its doors.

Hilton“Throughout the pandemic, in addition to offering a little bit of warmth and light to San Francisco, we also wanted to stand in support with our community to let them know that we would get through this,” said Terry Lewis, complex general manager, Hilton San Francisco Union Square Hotel. “As recovery continues, travel restrictions lift and we get ready to reopen our doors, we wanted to send a message of excitement and anticipation to our city with our hotel reopening countdown. It’s an important message for not only our guests, but the many surrounding businesses in our neighborhood letting them know that we’re back and ready to welcome them even at a safe distance.”

As the City by the Bay reopens to visitors, many activities near the hotel have already opened, including the Asian Art Museum, Westfield Shopping Center, and the famous Alcatraz Island Tours, which are just a fun Cable Car ride from the hotel. The hotel’s grab-and-go picnic baskets from Herb N’ Kitchen Marketplace are perfect for guests to enjoy while touring San Francisco’s beautiful city sights.

Building on Hilton’s commitment to the health and safety of guests, Hilton San Francisco Union Square participates in Hilton CleanStay to deliver an industry-defining standard of cleanliness and disinfection. Created in collaboration with Reckitt, maker of Lysol and Dettol, Hilton CleanStay provides guests with assurance and added peace of mind with a focus on cleanliness that is visible to guests throughout their entire stay. Guests who desire a contactless arrival experience can check in, choose their room, unlock their door with a Digital Key, and check out using their mobile devices through the free Hilton Honors mobile app. This option is available for guests who book direct via the Honors app or at

As meetings and events start to return, Hilton San Francisco Union Square has the largest amount of flexible meeting and event space in the city and is committed to creating event experiences that can accommodate all types of groups and cater to every meeting planner’s needs. Hilton EventReady with CleanStay provides curated solutions with creative food and beverage, thoughtful technology resources including Hilton EventReady Hybrid Solutions, elevated standards, and reimagined ways to meet and gather.

Hilton San Francisco Union Square Hotel is also part of Hilton Honors®, the award-winning guest-loyalty program for Hilton’s 18 distinct hotel brands. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount, and free Standard WiFi. Members also have access to contactless technology exclusively through the industry-leading Hilton Honors mobile app, where members can check-in, choose their room and access their room using Digital Key.

Rates start at $199+ per night. Hilton San Francisco Union Square is located at 333 O’Farrell St, San Francisco, CA 94102. For reservations please visit Hilton San Francisco Union Square Hotel at or call (415) 771-1400. Guests traveling to the area can visit destination sites such as SFtravel to see what attractions are or have plans to open in the coming months.

About Hilton Hotels & Resorts: Hilton Hotels & Resorts has set the benchmark for hospitality around the world, providing new product innovations and services to meet guests’ evolving needs. With more than 575 hotels across six continents, Hilton Hotels & Resorts properties are located in the world’s most sought-after destinations for guests who know that where they stay matters. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. Begin your journey at, and learn more about the brand by visiting and following Hilton Hotels & Resorts on FacebookTwitter and Instagram.

About Hilton: Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 18 world-class brands comprising more than 6,500 properties and more than one million rooms, in 119 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed more than 3 billion guests in its more than 100-year history, earned a top spot on the 2020 World’s Best Workplaces list, and was named the 2020 Global Industry Leader on the Dow Jones Sustainability Indices. In 2020, Hilton CleanStay was introduced, bringing an industry-defining standard of cleanliness and disinfection to hotels worldwide. Through the award-winning guest loyalty program Hilton Honors, the more than 115 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy. With the free Hilton Honors mobile app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit for more information, and connect with Hilton on FacebookTwitterLinkedInInstagram and YouTube.


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